E-Commerce Specialist

At Nasco Group, we are passionate about delivering a seamless and engaging online shopping experience. We are seeking a highly organized, proactive, and detail-oriented E-Commerce Specialist to join our Marketing team. This role plays a key part in managing and optimizing our website and mobile app to drive growth, enhance the user experience, maximize sales opportunities, and support overall customer satisfaction and operational excellence. You will also contribute to the broader marketing strategy across other brands within Nasco Group.

Responsibilities

• Manage end-to-end online merchandising: product creation, categorization, pricing, enabling/disabling products, management of SKU changes, payment flow testing, and more

• Liaise with cross-functional teams to ensure accurate and timely online stock availability

• Test and implement new website features; troubleshoot and ensure optimal functionality

• Plan and execute promotional campaigns and upload campaign banners on both web and app platforms

• Adapt sizes of campaign banners to add on both web and app both during campaigns

• Planning and execution of email marketing and push notifications

• Track and analyze online sales and website traffic using Magento dashboards, Google Analytics, and other internal dashboards

• Optimize product visibility using SEO best practices

• Identify trends and insights to improve customer engagement, retention, and conversion rates